The world we live in and the way we interact with everything around us changed drastically after the launch of the first iPhone, in 2007. Since then, the use of mobile devices and applications and their relevance in everyday life people is more evident than ever. But you must be wondering why creating an application for your business is important, right? If you really want to know, read on and see 4 reasons to develop an application for your company. Is ready?

Complement Desktop Presence with Mobile

Stop for a moment and think about how things were until very recently. Certainly, you will remember that people turned to desktops to do research, access online chats, or perform other activities that required an internet connection which, by the way, was not such things.

However, the internet has evolved, and with it came globalization that encouraged the fall in the prices of technological products. And at the same time, people’s need for real-time information has grown. Understand that, these days, it is almost impossible to live without being connected to the internet. The power of this tool enables a series of facilities that, until recently, were unimaginable, and its benefits can be used in virtually any situation. There the Android App Development  works perfectly.

As a result of all this, the cell phone is no longer an object of desire and has become a necessity for people. And this is reinforced by data:

• A survey found that people now spend more time connected to their cell phones than in front of a computer.
• A similar study showed that the use of smartphones to surf the internet surpassed the use of desktops: a drop of 88.4% in the use of desktops in 2013. On the other hand, the cell phone is used by 92.5% of households in northeastern country to access the internet.
• From 2005 to 2016 there was a 142% increase in the number of 10-year-old children who have a cell phone;
• The use of 3G and 4G networks is routine in 62.8% of the homes that access the internet in this country.

Therefore, if your company is already investing in its presence on desktops, these numbers show that the time has come to evolve and also offer its own application to its customers.

These little gadgets are becoming a regular part of our everyday lives, both personally and professionally, thanks to the proliferation of mobile applications in particular. These software programmes are becoming increasingly popular, and their utility in managing daily life is becoming increasingly evident. A firm must ask itself the following question in order to achieve this: should we develop a mobile application?

However, there are a number of compelling arguments for why you should consider developing a mobile application. This is critical in the Mobile App Development.

A Unique Opportunity to Interact With Your Consumers

You no longer require the services of a middleman, thanks to a smartphone application! You’re in direct communication with your potential consumers at this point. For example, although the Internet and social media networks constantly place you in direct conflict with other players in your field of expertise, a mobile application allows you to maintain privileged touch with your client base.

Depending on its nature, the application may potentially serve as a portal for your prospects. Because you understand how to be useful, you can get potential consumers to learn more about you and engage in your paid services.

Marketers Are Able To Operate At A Lower Cost

Neither traditional communication methods nor 4 x 3 signs put on the street will be used anymore to promote the company. Mobile marketing enables even small firms to promote their products and services without having to spend a fortune.

• Just as intimate as word-of-mouth marketing, and just as effective as a large-scale marketing campaign, the development of mobile applications can reach a larger target audience while remaining financially and technologically accessible: it is even possible to generate an application without the assistance of developers.
• This is not something we are teaching you: social networks and mobile applications have risen to become actual information and communication resources for the general public.
• By creating a mobile application that is relevant to your business, you demonstrate that you are up to date and that you understand how to accommodate the needs of your consumers.

Indirectly, this has an impact on the image of your company: you are perceived as a forward-thinking brand that is capable of meeting the changing requirements of its customers.

Over the years smartphones have changed many companies and become the key drivers important with its amazing new features. For users, mobile computing has transformed into a complete new experience thanks to the growing technology of smartphones with high-speed data access and the edge of collaboration. For this development, one of the main reasons is the development of Mobile App Development. Mobile apps have become an important part of our life and business now.

The Growth Options

The growth of the mobile phone industry, the Internet smartphone has made it possible to take advantage of the development of mobile apps. Not just for the next generation, but the current generation is going to run on mobile apps only due to the development of mobile technology. The user loves to shop using the mobile apps and browse to gain knowledge. Hence mobile apps become more and more popular and important for today’s daily life and business.

For the Small Businesses

Many small business to large business after mobile apps instead of websites. You may find that many small and large businesses have their own business application and it is becoming the very powerful tool for increasing business revenue. Today, mobile users around the world don’t just make calls and chat, plus count. Mobile apps are getting closer to the smartphone and these apps are used in many ways. The smartphone has given industrialists an appearance for the development of their business. Industrials are moving and using a mobile application development platform with the help of top mobile app development companies to achieve their best services and products for customers.

Everyone needs to get more and different applications for business, media, entertainment, chat or any other use, we can visit the Play Store to find the necessary apps, where millions of apps available for different purposes.

The  App Mobile  are in constant evolution and innovation through the use of the most common  smartphone , app market is found to be on the rise, trying to meet the increasingly demanding needs of users. Given the increase in mobile devices, companies also need such processes that can guarantee greater automation.

But what characterizes a successful app? Speed, immediacy, safety:

These are the elements necessary to meet the needs of the end user, quickly and effectively. Apps, nowadays, are preferred for their immediacy and the experience they are able to offer.  This is a very important part of the Android App Development.

Mobile App for Business

In this regard, corporate apps are becoming an emerging trend also for the corporate sector, given the continuous changes in purchasing processes and the market itself. Having it means guaranteeing momentum in terms of growth, well-being and increased sales. The goal is to find everything they need in the shortest possible time and with certain simplicity.

Already most companies are oriented towards having a mobile app that can lead them to be and feel at the forefront from a technological point of view, with the consequent increase in the value and visibility of the brand.

Investing in an application created ad hoc for your company is one of the best solutions you can find to keep up with the times: thanks to them you can streamline the internal processes of a company, how to interact with customers, set up machinery, compiling records, managing a warehouse, making hotel reservations and much more, if not  all . 

What else can it do?  It can be  linked to your company website , be constantly  updated with new content ,  send special offers or promotions  to the customer, help you with  digital signatures , send you  notifications  and much more.

Our dedicated services: how can we help you?

The company will accompany you from the idea to the complete realization, studying the different usersstories (The flow of the best information and the business model), creating the design and developing an optimized and rapid structure.

We create native apps, which can be designed for is and Android, downloadable directly from the AppStore or GooglePlay. This type interfaces to the mobile operating system in the most complete way. In this way, you can take advantage of all the functions of the device by integrating and enhancing them, such as access to the camera, relocation, the pinch-to-zoom function and more.

Today, there is no longer any doubt about the importance of having a site accessible by mobile, whether responsive or dedicated. However, there are still some advantages with a mobile app over a mobile version of a site.

1. Increase Brand or Company Awareness

Having an application makes your company, your brand or your union a modern player and close to its consumer. The launch of a mobile application is more talked about than the launch of a new site.

• Retain the Customer

Our smartphone is always in our pocket. And yes, having an application allows consumers to have access to your news, your store or all your content anytime, from anywhere. Due to this proximity, this makes it a very good relational marketing tool.

• Improve Accessibility

Websites are often designed first in their desktop version and then adapted to mobile by responsive design. Although “Mobile First” practices are being put in place to design new web projects, this does not yet concern the majority of sites and we are very far from it.

• Send Push Notifications

While the open rate of marketing emails is at its lowest, that of push notifications is over 90% with a conversion rate 4.5 times higher. Sounds, vibrations, banners or pastilles, the choice is wide to attract the attention of the mobile user. Be careful not to overdo it, you have to be present without “disturbing” several times a day. In the process of Mobile App Development this is most essential.

• Create Bridges between Digital and Physical

Fashion is “click and collect” and retailers increasingly want to create links between their on-line and off-line systems. Thus, after a purchase in store, you can send a notification to the customer to rate the product or service on the dedicated application; thanks to the geo-location system, you can send targeted promotions to customers who approach the point of sale.

• Disconnect From the Internet

An application does not always need to be connected to the internet or to the 4G network. 99% of people in the metro look at their smartphone at least once. Take the opportunity to offer them content that does not require a connection.

elopment

Mobile applications are indeed a part of the reality of the corporate world, as a result of the irreversible trend of increased technological presence in people’s daily lives, which is unstoppable. As a result, it is not an overstatement to say that a company which does not participate in this mobile structure, in which services are provided on mobile devices, practices are carried out on mobile devices, and interaction between all parties associated with the business is carried out on mobile devices, will be unable to keep up with the digital age.

This Sort of Resource Is Utilized

Consider that the customers have already adopted cellphones for the purpose of carrying out daily activities. Cell phones and tablets are being used for a variety of tasks other than social networking, including bill payment, shopping, movie ticket booking, airline check-in, and maintaining personal and professional connections. This is critical in the Mobile App Development.

Furthermore, because a company is comprised of individuals, it is essential to modify the corporate environment in order for it to conform to the social context created by the set of people that compose it as well as by others who are external to the organizationsuch as customers, suppliers, competitors, or partners.

In light of this situation, the purpose of this essay is to discuss the significance of mobile applications for businesses. This reading is open to individuals who think that this is the best method to create company models as well as those who are still not persuaded of this.

The Significance of Being Concerned About Mobile Applications These Days

It is preferable to give data to a manager in order to persuade him that something has to be done. Moreover, the figures on cellphone growth and the mobile app market indicate that the market is heading in one direction: business growth is within reach, and it just takes a touch of a screen on a mobile device.

When the emphasis is turned on young individuals from the so-called millennial generation, the average amount of time spent linked to a mobile device increases to four hours per day. Apart from this, the fact that an average of eight apps are used each week, with an increasing amount of mobile applications being downloaded, demonstrates the growing importance of the mobile application development industry.