Smartphones are increasingly present in society – and many of our demands can be easily resolved using applications. With them it is possible to pay bills, order a plate of food, carry out bank transactions, meet people and even learn a new language.

Precisely for this reason, the development of applications for business has gained more and more importance. However, many entrepreneurs have doubts as to whether it is really necessary and advantageous to develop an app for their companies. For Mobile App Development this is important.

When should the company invest in application development?

Despite being on the rise, it takes a lot of planning for the application to be really useful and interesting within its business strategies – and not just a “fad” that will only waste money without bringing any kind of return.

• Therefore, the first question you should ask yourself is whether your customers really need an application and whether they value this option, or if, otherwise, they are able to meet all their demands and needs through the company’s website or other ways of communication.
• An application must always be geared to meet the demands and needs of business customers, becoming an item that facilitates and also helps to involve these people with your brand.
• Thus, applications can be used in different ways by companies such as for the purchase of products and services, for entertainment or for social connection.

In addition, it is of paramount importance that the company already has this concern with online and digital in its “DNA”. This means doing your homework, with a responsive website, with intuitive experience and highly engaging communication, both on the website and on social networks. Only after that, the customer will feel motivated to download the application and continue communicating with the company.

Conclusion

For example, if the competition offers an application, but almost nobody uses it, this can indicate both problems in the development of technology, as well as a lack of maturity of the public, who prefer to use other solutions instead of the app. Finally, try to focus your efforts on understanding what kind of experience you want to offer your customers by creating an app.

These small devices are now part of our daily lives, both personally and professionally, especially through mobile applications.

These software are multiplying and their usefulness is more and more obvious to manage daily life. To this end, any business must ask itself the following question: should we launch a mobile application?

However, there are several good reasons you should consider creating a mobile app. For Mobile App Development this is essential.

A privileged contact with your customers

Thanks to a smartphone application, you no longer need an intermediary! You are in direct contact with your potential customers.

Unlike the Internet or social networks which put you in constant competition with other players in your field of activity, the mobile application offers privileged contact with your customers.

Depending on its nature, the application can also be a gateway for your prospects. By knowing how to be useful, you make potential customers want to know more about you and use your paid services.

Marketing at reduced cost

No more expensive advertising via traditional communication channels or 4 x 3 signs posted in the streets:

Mobile marketing allows even small businesses to promote them without investing colossal sums of money.

• As intimate as word of mouth, and as effective as a large-scale marketing campaign, the development of a mobile application reaches a wider target audience, while remaining financially and technically accessible: it is even possible to generate an application without developers.
• We are not teaching you anything: social networks and mobile applications have become real references in terms of information and communication.
• By developing a mobile application related to your business, you show that you are trendy, that you know how to adapt to the lifestyle of your customers.

Indirectly, this has repercussions on the image of your company: you become a modern brand, able to meet the new needs of its consumers.

Whether you are a seasoned mobile engineer, web or web developer, or new to full programming, Android represents an exciting opportunity to write apps for an audience of over two billion Android device users. You are probably already familiar with Android, the most popular software for mobile phones. Otherwise, and if you have purchased this book in the hope that the development of Android will help you create an unstoppable army of emotionless robot warriors in a relentless quest to cleanse the world from the scourge of humanity, you should reconsider this, book purchase (and your lifestyle choices.) For Android App Development this happens to be essential.

Since then, Android has expanded beyond mobile phones to provide a development platform for an increasingly wide range of hardware, including tablets, televisions, watches, cars, and internet devices.

Perfection of the Android

Android is an open source software stack that includes an operating system, middleware, and key applications for mobile and embedded devices.

• Crucially, for us as developers, it also includes a rich set of API libraries that allow writing apps that can shape the look and function of the Android devices they run on.
• On Android, system, bundled, and third-party apps are written with the same APIs and run at the same time. These APIs include hardware access, video recording, location services, support for background services, maps, notifications, sensors, relational databases, inter-application communication, Bluetooth, NFC and 2D and 3D graphics.

This book explains how to use these APIs to build your own Android apps. In this chapter, you will learn some guidelines for developing mobile and integrated hardware, as well as some platform features available to Android developers.

Conclusion

Android has powerful APIs, a huge and diverse user ecosystem, excellent documentation, a thriving developer community, and comes with no development or distribution costs. As the ecosystem of Android devices continues to grow, you have the opportunity to build innovative apps for users, regardless of your development experience.

The world we live in and the way we interact with everything around us changed drastically after the launch of the first iPhone, in 2007. Since then, the use of mobile devices and applications and their relevance in everyday life people is more evident than ever. But you must be wondering why creating an application for your business is important, right? If you really want to know, read on and see 4 reasons to develop an application for your company. Is ready?

Complement Desktop Presence with Mobile

Stop for a moment and think about how things were until very recently. Certainly, you will remember that people turned to desktops to do research, access online chats, or perform other activities that required an internet connection which, by the way, was not such things.

However, the internet has evolved, and with it came globalization that encouraged the fall in the prices of technological products. And at the same time, people’s need for real-time information has grown. Understand that, these days, it is almost impossible to live without being connected to the internet. The power of this tool enables a series of facilities that, until recently, were unimaginable, and its benefits can be used in virtually any situation. There the Android App Development  works perfectly.

As a result of all this, the cell phone is no longer an object of desire and has become a necessity for people. And this is reinforced by data:

• A survey found that people now spend more time connected to their cell phones than in front of a computer.
• A similar study showed that the use of smartphones to surf the internet surpassed the use of desktops: a drop of 88.4% in the use of desktops in 2013. On the other hand, the cell phone is used by 92.5% of households in northeastern country to access the internet.
• From 2005 to 2016 there was a 142% increase in the number of 10-year-old children who have a cell phone;
• The use of 3G and 4G networks is routine in 62.8% of the homes that access the internet in this country.

Therefore, if your company is already investing in its presence on desktops, these numbers show that the time has come to evolve and also offer its own application to its customers.

The  App Mobile  are in constant evolution and innovation through the use of the most common  smartphone , app market is found to be on the rise, trying to meet the increasingly demanding needs of users. Given the increase in mobile devices, companies also need such processes that can guarantee greater automation.

But what characterizes a successful app? Speed, immediacy, safety:

These are the elements necessary to meet the needs of the end user, quickly and effectively. Apps, nowadays, are preferred for their immediacy and the experience they are able to offer.  This is a very important part of the Android App Development.

Mobile App for Business

In this regard, corporate apps are becoming an emerging trend also for the corporate sector, given the continuous changes in purchasing processes and the market itself. Having it means guaranteeing momentum in terms of growth, well-being and increased sales. The goal is to find everything they need in the shortest possible time and with certain simplicity.

Already most companies are oriented towards having a mobile app that can lead them to be and feel at the forefront from a technological point of view, with the consequent increase in the value and visibility of the brand.

Investing in an application created ad hoc for your company is one of the best solutions you can find to keep up with the times: thanks to them you can streamline the internal processes of a company, how to interact with customers, set up machinery, compiling records, managing a warehouse, making hotel reservations and much more, if not  all . 

What else can it do?  It can be  linked to your company website , be constantly  updated with new content ,  send special offers or promotions  to the customer, help you with  digital signatures , send you  notifications  and much more.

Our dedicated services: how can we help you?

The company will accompany you from the idea to the complete realization, studying the different usersstories (The flow of the best information and the business model), creating the design and developing an optimized and rapid structure.

We create native apps, which can be designed for is and Android, downloadable directly from the AppStore or GooglePlay. This type interfaces to the mobile operating system in the most complete way. In this way, you can take advantage of all the functions of the device by integrating and enhancing them, such as access to the camera, relocation, the pinch-to-zoom function and more.